Nowadays, business becomes something far from dimensional and more importantly, it cares about people. People want to do things that matter; companies that encourage employees to participate in volunteerism and giving back all efforts are creating fulfilling environments to work in. Find out how companies are getting closer to the people by doing great campaigns full of commitment and responsibility with everyone.
Toms “One for one”
They have recently upped the ante by donating a part of their sunglass sales to vision care for children in need. However, this is not just consumers that are involved in this social action for good, there are also employees involved. Toms’ employees participate in an annual Shoe Drop where they travel and donate a variety of goods to children. Their careers page specifically calls for employees that want to change lives and be a part of a movement.
IBM truly believes in corporate citizenship. Their social good projects extend across issues and needs of the society. Employees volunteer in environmental efforts, community economic development, education, health, literacy, language and culture. Their volunteer initiative goes all year long; it is called the “Celebration of Service”, logged over 3,000,000 hours of service.
Johnson & Johnson: Corporate Social Responsibility
The company aims to make the world a better and healthier place through everything they do, including the products they discover and develop, the positions the company takes on public policy issues, the way they run their business every day, and the programs and alliances they build and join. The approach to corporate social responsibility defines the company and how they aspire to act for a better world.
Google Green Program is a corporate effort to use resources efficiently and support renewable power. But recycling and turning off the lights does more for Google than lower costs. Investments in these efforts have real-world effects on the bottom line. Google has seen an overall drop in power requirements for their data centers by an average of 50 percent. These savings can then be redirected to other areas of the business or to investors.